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March 13 , 2013 Wednesday

ST Kinetics appoints Tata International as distributor for TRXBUILD and Leeboy in Africa

Singapore Technologies Kinetics Ltd (ST Kinetics), the land systems arm of Singapore Technologies Engineering Ltd, today announced the strategic appointment of Tata International as the distributor for its TRXBUILD and LeeBoy brands of heavy construction and road construction equipment in Africa.  Tata International, the global trading arm of India’s Tata group, will distribute TRXBUILD and LeeBoy products and provide customer support in East, West, South and Central Africa.

The appointment of Tata International will see a significant expansion of ST Kinetics’ distribution and customer support network in Africa beyond its existing dealers in Algeria, DR Congo and Tanzania to 13 other African countries: Angola, Ethiopia, Ghana, Kenya, Malawi, Mozambique, Nigeria, Rwanda, Senegal, South Africa, Uganda, Zambia and Zimbabwe.  Customers in these economies will not only benefit from a range of equipment catering to the mining, infrastructure development, road construction and maintenance sectors, but  will also benefit from Tata International’s established customer support network.

Tata International’s operations in Africa are managed by its wholly owned subsidiary, Tata Africa Holdings, based in Johannesburg, South Africa. Among the first foreign companies to enter Africa, Tata International spearheaded TATA group’s commercial operations in the continent that began in 1977 in Zambia. From its maiden involvement in motorcars distribution, the Group later ventured into other regions in Africa with new businesses, which included mining products, steel and hospitality. It later diversified into areas such as farming, telecommunications, chemicals and information technology.

LeeBoy has its roots in the US and is a premium manufacturer of road construction and maintenance equipment for over four decades.  It is today the leading player in North America for commercial class Asphalt Pavers and Motor Graders.  Since 2010, LeeBoy had expanded into India with the setup of LeeBoy India in Bangalore, India.  LeeBoy brings to the table a range of premium equipment including Motor Graders, Backhoe Loaders, Pavers, Pothole Patchers, Concrete Curbers, Asphalt Maintainers and Distributors.

RXBUILD is headquartered in Singapore and offers a range of value for money mining and construction equipment including Crawler and Wheeled Excavators, Off-road Dump Trucks, Milling Machines, Pavers, Port Tractors, Emergency Vehicles and Asphalt and Concrete Batching plants.

 

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