Toyota takes opportunities at IMHX 2013

The Toyota stand  at IMHX 2013  was packed with interactive demonstrations and a full range of trucks each with a skilled and experienced sales person to explain the trucks benefits. This helped to show visitors how Toyota can help to support their material handling operations. With three live demonstration areas showing hand pallet trucks to the counterbalance forklifts, the latest product innovations, a dedicated Toyota I_Site fleet management area plus the Toyota forklift simulator, the Toyota stand had something to help customers with large and small fleets, drive down costs in their business. 

 

One of the key themes and the award winner of the Toyota stand was the campaign Taking Care with Toyota - People, Product, Process. The IMHX Design for Safety Awards 2013 selected Taking Care with Toyota to win within the category Safety Practice. Tony Wallis, Sales and Marketing Director, Toyota Material Handling UK said " At Toyota we believe that we can support customers and help take care of their business by providing innovative and high- quality products, expert support from our dedicated sales and after-sales team and finally through our efficient processes. Our objective for IMHX 2013 was to demonstrate these difference elements to customer through interactive demonstrations and the expert knowledge of our team on the stand".

 

Wallis concludes "At IMHX 2013, Toyota showed visitors the latest product developments and innovations from Toyota, but also show how working with us can help to drive down costs in their business. The stand was a great interactive environment and allowed visitors to see the different support services we have to offer. This year's show was a huge opportunity for Toyota and a great experience for everyone involved.