Zoomlion Products Impress at Expomina in Peru

The 2014 annual Peruvian international mining equipment and mining machinery exhibition, Expomina, was recently held in the capital, Lima. Zoomlion exhibited a large number of products at the event. Mining has long been a pillar industry of Peru, and its market development has had a significant impact on many of its neighbors in Latin America. The exhibition brought together suppliers, customers and industry experts in the areas of tunnel construction, concrete transport, mining machinery and road transport from around the world. During the exhibition Zoomlion's exhibition stand received over 60,000 visitors.
Zoomlion exhibited concrete pump trucks with 33 meter booms and natural gas-powered 8m³ truck-mounted mixers in the indoor and outdoor exhibition areas, which attracted many overseas concrete transport and pumping customers. Many visitors to the exhibition expressed their enthusiasm for Chinese concrete machinery and equipment entering the local market due to the wider choice of brands it will provide customers. The two products Zoomlion exhibited have already been sold to several large well-known construction companies and commercial ready-mixed concrete companies in Peru and have established benchmarks for the domestic market. Zoomlion has laid a solid foundation for the full penetration of the company's products into the Peruvian market by implementing a strategy together with agents aimed at expanding localized services and dispelling any concerns customers might have about the timeliness of Zoomlion's after-sale service. 
During the exhibition, the general manager of Zoomlion and Shaanxi Automobile Group's Peruvian agent gave a live interview to a well-known local television program, Automundo, in which he said, "Zoomlion is a world-famous construction machinery manufacturer. Its new products developed for the Peru market are already available, and their reliable performance and ease of use have received universal praise from customers, particularly the natural gas-powered concrete mixer, which greatly reduces fuel consumption costs. As an experienced local agent, we are working with Zoomlion and Shaanxi Automobile Group to make Zoomlion's concrete machinery products a leading national brand." 
After the exhibition, the dealer's sales team and Zoomlion representatives hugged and congratulated each other on their successful cooperation. In the coming years, Zoomlion hopes to realize its dream of becoming a leading brand in this open and friendly South American country.