Integrate Global Resources to Rank the World Top 3: ZOOMLION Agricultural Machinery Industry Park Settles in Bishan County of Chongqing

Zhan Chunxin, Chairman and CEO of ZOOMLION, said that a business's leading edge in the market competition depends on its ability of optimizing and allocating global resources. At the 2012 Shareholders' Meeting that took place on June 18, 2013, Chairman Zhan Chunxin pointed out that aside from doing a good job of production of competitive products, the company would make strategic layout to its business sectors like agricultural machinery, in order to cultivate a pattern of concurrently developing five major sectors like construction machinery, environment industry, agricultural machinery, heavy-duty truck, and financial service. To integrate global resources and carry out the strategy of concurrently developing five major sectors, ZOOMLION signed a project construction agreement with Bishan County of Chongqing on December 28, 2013. According to the agreement, ZOOMLION Agricultural Machinery Industry Park will settle in Bishan Industry Area, marking that ZOOMLION took the first step in the agricultural machinery sector.

At the signing ceremony, Chairman of ZOOMLION Zhan Chunxin noted that construction of ZOOMLION Agricultural Machinery Industry Park was a critical measure for ZOOMLION to allocate its global resources, which would ensure ZOOMLION's globalized layout, quality improvement, and development transformation.

China is pressing ahead with its agricultural modernization strategy, and the agriculture is being mechanized and enlarged at an accelerated rate, making contemporary agricultural machinery equipment become more informatized and intelligent. As a result, the agriculture shows more interest in improvement of mechanization level in the entire industry chain. Against this backdrop, an enterprise shall rely on product and technology innovation, only by which can it secure shares in the market, according to insiders.

Why does ZOOMLION settle its first agricultural machinery industry park in Chongqing? In his speech, Chairman Zhan Chunxin said: "as the economic and financial center in the Upper Reaches of Yangtze River, Chongqing is not only an open highland in the inland region, but also an important industrial center in China, and it boasts fertile soil for prosperity of the equipment manufacturing industry. Bishan County is of picturesque ecological environment, consummate infrastructure, and harmony between human beings and nature. Such an advantaged geographical location and industry growth environment offer favorable conditions for the enterprises' healthy development."

Also, Chairman Zhan Chunxin noted that accelerated implementation of agricultural modernization is an important spirit of the Central Conference on Rural Work. In the future, ZOOMLION will cling to the national development strategy and rely on Chongqing's unique geographical location to turn the agricultural machinery sector into ZOOMLION's new growth point. Completion of the project construction will help further extend ZOOMLION's business sector, and power ZOOMLION to integrate global resources and rank the World Top 3.